Marketing A.S.

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Division: Business, Behavioral/Social Sciences, Public & Human Services
Academic Dept: Business
HEGIS: 5004
Curriculum Chair: Prof. Deirdre Verne
Tel: 914-606-6219

The Associate in Science degree in Marketing is designed to parallel the bachelor’s degree requirements at most four-year colleges and universities. The Marketing AS provides a solid background in mathematics, science and economics, as well as a strong focus on the professional courses – Accounting, Information Technology and Marketing. This combination provides students with the essential requisites for a bachelor’s degree in Marketing.

Students will be involved in developing marketing plans, creating advertising, presenting sales presentations and participating in both group and individual projects designed to enhance their skills.

Core Requirements - Credit Hours: 35-36

ENG 101 - Writing and Research
ENG 102 - Writing and Literature
MATH 160 - Precalculus for Business OR
MATH 161 - Precalculus (Functions & Coordinate Geometry)
MATH 180 - Calculus for Business
Laboratory Science Elective (see recommendation below) - Credit Hours 4
Additional Science Elective - Credit Hours 3-4
ECON 101 - Macroeconomics
Behavioral Science Elective - Credit Hours 3
Humanities Elective (see below) - Credit Hours 3
POLSC 102 - American Government and Issues
Physical Education (1 health/fitness, 1 sport)

Laboratory Science Elective

The following course is recommended:

BIOL 101 - Biological Science (and Lab)

Humanities Elective

Select one course from the following Foreign Langauge or Arts options:

Foreign Language

Any Foreign Language Course

Arts

Degree Requirements - Credit Hours 29

ACC 119 - Financial Accounting
ACC 120 - Managerial Accounting
CIS 110 - Computer Information Systems
COMM 109 - Speech Communication
MGT 101 - Business Organization and Management
MKT 101 - Marketing
MKT 202 - Internet Marketing
MKT 203 - Advertising
Business Elective (see below) - Credit Hours 3

Business Electives

Select from the following recommendations:

Resources

Visit the Marketing Department Website

Minimum Total Credits: 64

Educational Plan: The Educational Plan is an advisement tool that provides important information to students about how to complete this degree. Click here to Download the Educational Plan .