Mar 28, 2024  
Fall 2011 Course Catalog 
    
Fall 2011 Course Catalog [ARCHIVED CATALOG]

Marketing A.A.S.


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Division: Business, Behavioral/Social Sciences, Public & Human Services
Academic Dept: Business
HEGIS: 5004
Curriculum Chair: Prof. Deirdre Verne
Tel: 914-606-6219

The marketing curriculum offers a wide range of courses designed to prepare students to enter the business world directly upon graduation or to continue their education at four-year colleges and professional schools. Students have the opportunity to use our Marketing Lab, which provides the latest technology and environment for effective teaching, learning, and understanding of the real world of business and marketing. Students will be involved in developing marketing plans, creating advertising, presenting sales presentations and participating in both group and individual projects designed to enhance their skills. Our graduates seek work in the fields of selling and product management, advertising and promotion, as well as market research and public relations, and the world of E-commerce and E-business.

 

Core Requirements - Credit Hours: 26-29


Recommendation for Behavioral Science, Humanities & Social Science


Either of the following courses is recommended for transfer. Note that taking BOTH courses will NOT satisfy the Behavioral Science, Humanities & Social Science 6-credit requirement.

Core Requirement Note(s)


* Or course “Health & Sports for Life,” 2 credits.

Degree Requirements - Credit Hours: 35-38


Resources


Advisement Guide: The Advisement Guide provides important information to students about how best to complete this degree, including a semester-by-semester breakdown of how best to complete the required classes. Click here for the Advisement Guide’s 4-Semester Plan .

Visit the Marketing Department Website
 

Minimum Total Credits: 64


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